If you’re new around here, yes, memecoins are a real thing. It might sound facetious, but memecoins have become a significant part of the crypto landscape. Let's dive in and understand what they're all about.

What are memecoins?

A memecoin is a type of cryptocurrency that's inspired by internet memes, jokes, or popular culture references. Unlike more serious cryptocurrencies like Bitcoin or Ethereum, which were created with specific technological goals in mind, memecoins often start as a joke or a light-hearted project with little utility, if any.

The term "meme" refers to an idea, behaviour, or style that spreads quickly within a culture, often through social media. Similarly, memecoins spread through online communities, gaining popularity and sometimes value along the way. Like their more serious counterparts, they can be traded on an exchange and are measured by their market cap.

The birth of memecoins

The concept of memecoins began in 2013 with the creation of Dogecoin. It was inspired by the popular "Doge" meme featuring a Shiba Inu dog. What started as a joke quickly gained a following and, surprisingly to many, actual monetary value. Dogecoin currently has one of the top 10 biggest market caps in the industry. 

Since then, numerous other memecoins have appeared, with names and themes often based on internet culture, celebrities, or even other cryptocurrencies.

How memecoins work

Technically, memecoins work similarly to other cryptocurrencies. They use blockchain technology and can be bought, sold, and traded on various cryptocurrency exchanges. However, there are some key differences that investors should take note of:

• Purpose

While many cryptocurrencies aim to solve real-world problems or improve existing systems, memecoins often lack a serious purpose beyond entertainment and speculation.

• Supply

Memecoins often have a much larger supply than traditional cryptocurrencies. For example, while Bitcoin has a maximum supply of 21 million coins, Dogecoin has no supply limit at all.

• Price

Memecoin prices are typically much lower per unit than mainstream cryptocurrencies, often fractions of a cent.

• Volatility

Memecoins can be extremely volatile, with prices potentially skyrocketing or plummeting based on social media trends, celebrity mentions, or community activities. As is the case with Elon Musk and Dogecoin, a mere mention creating hype and sending the currency price soaring.

The appeal of memecoins

Despite their seemingly frivolous nature, memecoins have gained significant popularity for several reasons. Many people are drawn to the fun factor, enjoying the playful, community-driven aspect of these cryptocurrencies. Their accessibility is another key appeal, the typically low price per coin makes memecoins feel more attainable to newcomers in the crypto space. 

The potential for dramatic gains has also attracted many speculators, as some memecoins have seen explosive price increases, fueling hopes for quick profits. But perhaps most importantly, memecoins often foster strong online communities, giving holders a sense of belonging and shared purpose. This community aspect can create a powerful network effect, further driving interest and engagement in the memecoin ecosystem.

Risks and considerations

While memecoins can be fun and exciting, they come with significant risks:

• High volatility: Prices can change dramatically in short periods, potentially leading to significant losses.
• Lack of fundamentals: Unlike more established cryptocurrencies, memecoins often lack solid technological foundations or real-world use cases.
• Pump and dump schemes: Some people manipulate memecoin prices for personal gain, leaving others with losses.
• Regulatory concerns: As cryptocurrencies face increasing scrutiny, memecoins might be particularly vulnerable to regulatory actions.

The most famous memecoins

While there are many memecoins, a few have gained significant attention:

Dogecoin (DOGE)

The original memecoin, which has gained a large following and celebrity endorsements.

Shiba Inu (SHIB)

Inspired by Dogecoin, it's become one of the most popular memecoins, currently in the top 15 biggest cryptocurrencies. 

Pepe (PEPE)

Based on the popular Pepe the Frog meme, this coin gained rapid attention in 2023 for its explosive growth and cultural resonance. At the time of writing, it was the 3rd biggest memecoin on the market.

Conclusion

Memecoins represent a unique and controversial aspect of the cryptocurrency world. While they can be fun and potentially profitable, they also carry significant risks. If you're considering investing in memecoins, it's crucial to do thorough research, understand the risks, and never invest more than you can afford to lose.

Remember, the cryptocurrency market is already volatile, and memecoins often amplify this volatility. Approach them with caution, and consider them more as a fun experiment rather than a serious investment asset.

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Interested in earning cryptocurrency while making everyday purchases? Crypto cashback programs are gaining popularity in the rewards landscape, offering users digital currency instead of traditional points or cash rewards on their spending. The trend is growing as people recognise the potential for asset appreciation and an easy way to enter the cryptocurrency market. 

So, let’s get into it. Here’s how you can get crypto cashback for your purchases.

How to get crypto cashback rewards

To get crypto cashback, start by checking out platforms that offer these benefits. Popular options include crypto-specific debit cards, online shopping portals, and browser extensions. Be sure to compare their offerings, supported cryptocurrencies, and cashback rates, as not all reward programs are created equal. Also, remember to review the terms and conditions, as cashback value and eligible purchases can vary.

Next, sign up for your chosen platform and complete any necessary verification processes. For credit cards, you'll need to apply and be approved. With shopping portals or extensions, simply create an account.

When making purchases, ensure you're using the correct card or shopping through the correct platform, and be aware that some services require you to activate offers before shopping. The more you know, the more you can accumulate!

It’s worth keeping track of your rewards and considering your strategy for managing the earned cryptocurrency. You might hold it for potential growth, convert it to other currencies, or cash out. Either way, it’s probably best to have a crypto wallet (or two) set up before you start earning. Check out the Tap app as an option for a reliable solution to this. 

Step-by-step guide for getting started with a crypto cashback program

• Research and choose a reputable platform that offers crypto cashback rewards.
• Create an account and verify your identity (if required).
• Link your cryptocurrency wallet or exchange account to start earning cashback rewards.
• Start making purchases or participating in activities that earn you cashback in cryptocurrency.
• Monitor your earnings regularly and manage your rewards in a digital wallet.

How to earn cashback rewards with Tap

To earn cashback rewards with Tap, you will need a verified Tap account. To get this you’ll need to download the app, create an account and complete the identity verification process. Once approved, you’re good to go. 

From there, order your card in the settings, which will be delivered to your door, and select which rewards program best suits your needs. We’ve designed several options to cater to our clients' vast range of needs, ranging from cashback rewards of 0.5% to up to 8%. 

Once you’ve decided, select your option, follow the instructions and you’ll immediately be eligible to earn cashback on all your crypto or fiat Tap Card purchases. Just like that. 

Maximising your cashback rewards in cryptocurrency

Want to supercharge your crypto cashback rewards? Here's how to do it. First, get savvy with your spending. Use crypto cards for purchases in their high-reward categories, and don't forget to pair them with loyalty programs for extra perks. To really amp things up, try stacking rewards by using shopping portals alongside your cashback cards. Also, keep an eye out for bonus periods and sales – they're perfect for timing those big purchases you've been planning.

Then look for refer your friend programs to earn some bonus rewards, and if you can, pay bills with methods that earn rewards. And don't be afraid to juggle a few different cards to make the most of various reward structures. The path to earning Bitcoin just became a whole lot clearer.

Common mistakes to avoid when earning crypto cashback

• Avoid sharing your private keys or personal information with anyone.
• Be cautious of scams or phishing attempts that may try to trick you into giving away your crypto or user details.
• Double-check the terms and conditions of the program to ensure you meet all requirements for earning cashback.
• Don't forget to track your earnings and keep your cryptocurrency secure.

Conclusion

Crypto cashback offers an innovative way to earn digital assets through everyday spending. By choosing the right platform, understanding program terms, and strategically maximising rewards, you can effortlessly accumulate cryptocurrency. Remember to research thoroughly, track your earnings, and prioritise security. 

Whether you're a crypto enthusiast or just curious about digital currencies, cashback programs provide an accessible entry point into the market.

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Digital assets in the cryptocurrency industry refer to any form of value that exists in a digital format and is built on blockchain technology. Beyond digital currency, these assets are cryptographically secured and decentralised and can be transferred, stored, or traded electronically.

The origins of digital assets

The concept of digital assets in the crypto space began with the introduction of Bitcoin in 2009 by an anonymous person or group using the pseudonym Satoshi Nakamoto. Bitcoin was the first decentralised cryptocurrency, designed as a peer-to-peer electronic cash system. This breakthrough then paved the way for the development of numerous other digital assets, and the widespread adoption of blockchain technology. 

Different types of digital assets

Cryptocurrencies

Digital or virtual currencies that use cryptography for security. Examples include Bitcoin, Ethereum, and Dogecoin.

Tokens

• Utility Tokens: Provide access to a product or service within a specific ecosystem.
• Security Tokens: Represent ownership in an asset, similar to traditional securities.
• Governance Tokens: Grant voting rights in decentralised autonomous organisations (DAOs).

Non-Fungible Tokens (NFTs)

Unique digital assets that represent ownership of a specific item or piece of content, often used for digital art, collectables, and gaming items.

Stablecoins

Cryptocurrencies designed to maintain a stable value, often pegged to a fiat currency like the US dollar.

Central Bank Digital Currencies (CBDCs)

Digital versions of national currencies issued by central banks.

The importance of digital assets

Digital assets are reshaping the financial landscape in several key ways. Firstly, they're driving innovation by introducing new methods of transferring value and creating unique investment opportunities. Thanks to their decentralised nature, these assets reduce dependency on traditional financial middlemen, making transactions more direct. This technology is also expanding financial access to underserved populations around the world, bringing banking services to those previously excluded. 

Next, smart contracts add another layer of utility, enabling automated, trustless transactions and paving the way for sophisticated financial tools and information, while blockchain, the underlying technology, boosts transparency in both transactions and ownership records. 

When it comes to international money transfers, digital assets often prove faster and more cost-effective than conventional methods. 

Lastly, through tokenisation, physical assets can be represented digitally, potentially increasing their liquidity and making them more accessible to a broader range of investors. These combined features position digital assets as a transformative force in the world of finance, and far beyond.

The future outlook

There’s no denying that the future of digital assets in the cryptocurrency industry looks bright, with several exciting developments on the horizon. We're likely to see wider mainstream adoption as traditional financial institutions and businesses increasingly accept these assets for everyday transactions. 

While governments around the world work on creating clearer regulations, this is believed to bring more stability and attract more institutional investors and adopters to the industry. Technological advancements may also improve interoperability between different blockchain networks and solve current scalability issues, allowing for higher transaction volumes at lower costs.

Digital assets could also find new uses in the Internet of Things, enabling micropayments for smart devices while the decentralised finance (DeFi) sector is expected to offer sophisticated alternatives to traditional financial services. 

As environmental concerns grow, the industry may shift towards more energy-efficient methods. Privacy enhancements and the tokenisation of real-world assets like real estate could further expand the use cases for blockchain technology. 

Additionally, many countries are exploring central bank digital currencies (CBDCs), which could significantly impact global finance.

While challenges like regulatory hurdles, security concerns, and the need for public education remain, the potential for innovation in the financial sector is immense. As digital asset technology matures and adoption grows, it's destined to play a crucial role in reshaping our understanding and use of money and value in the digital age.

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A crypto wallet address is the blockchain equivalent of a bank account, from where users can send and receive cryptocurrencies or other digital assets. Compliant with specific blockchain networks (i.e. Bitcoin wallets hold Bitcoin while Ethereum wallets hold Ethereum), these wallets not only “store” your assets, but also facilitate all the transactions.

What is a wallet address?

A wallet address is typically a long string of alphanumeric characters, usually between 26 and 35 characters long. For example, a Bitcoin address might look like this: 1BvBMSEYstWetqTFn5Au4m4GFg7xJaNVN2. Each blockchain network (e.g. Bitcoin, Ethereum) has its own format of addresses.

Every crypto transaction gets stored on the blockchain, meaning that anyone can see it. If you know someone's wallet address, you can look up all the transactions they've ever made, but while you can see what's happening, you can't tell who's behind the transactions. Wallet addresses don't have names attached to them, so people can use crypto without everyone knowing who they are. 

Wallet addresses role in the blockchain ecosystem

Wallet addresses are the backbone of blockchain transactions. They work like digital IDs, letting you send and receive crypto without sharing personal info. 

The blockchain network uses these addresses to keep track of how much crypto everyone has, so when you make a transaction, your address shows who's sending and who's getting the crypto, using wallet addresses and not personal information. 

In some networks, addresses can even represent automated programs called smart contracts. The cool thing about wallet addresses is that they let anyone see and verify transactions, but they keep your real identity private.

Safety tips for keeping your crypto safe

1. Double-check addresses

Always verify the recipient's address before sending cryptocurrency. Even a small error can result in permanent loss of funds.

2. Never share your private keys

While addresses (also referred to as public keys) are designed for public use, sharing your private keys is like sharing your pin code. 

3. Beware of phishing

Don't trust addresses received through unsolicited emails or messages. Always verify address information through official channels when making payments.

4. Use hardware wallets

For large amounts, consider using hardware wallets that generate and store addresses offline.

5. Understand address formats

Be aware that different cryptocurrencies use different address formats. Sending funds to the wrong type of address can result in lost funds.

6. Use QR codes

When possible, scan a QR code to reduce the risk of typos.

7. Monitor your addresses

Regularly check the activity associated with your wallets to detect any unauthorised transactions.

Whether you’re an active trader or have bought Bitcoin once, it's important to understand wallet addresses - they're key for sending and receiving crypto. While they help keep you somewhat anonymous, you still need to be cautious to keep your crypto safe.

Users with a Tap account automatically gain access to a unique crypto wallet for all the currencies supported. These wallets can be managed from one secure location, making it not only convenient but also accessible at all times, leaving you in control.

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What is market cap?

Market cap (short for market capitalisation) measures the total value of a company or cryptocurrency. For traditional companies, it's calculated by multiplying the total number of outstanding shares by the current market price per share. In the cryptocurrency world, the market cap is determined by multiplying the circulating supply of tokens by the current price per token.

For example, if a cryptocurrency has 10 million tokens in circulation, each valued at $5, its market cap would be $50 million.

Why is market cap important?

Here are several reasons why the industry uses the market cap metric system:

Valuation metric

Market cap provides a quick snapshot of a company's or cryptocurrency's total value. It allows investors to compare different assets on an equal footing, regardless of their individual token or share price.

Risk assessment

Generally, larger market caps indicate more established and potentially less volatile assets. Smaller market caps often suggest higher growth potential but also higher risk.

Investment decisions

Many investors use market cap to categorise their investments. For instance, they might allocate a certain percentage of their portfolio to large-cap stocks or top market cap cryptocurrencies.

Index inclusion

Many stock market indexes, like the S&P 500, use market cap as a criterion for including a business. Similarly, cryptocurrency indexes often rank assets by market cap.

Liquidity indicator

A higher market cap often correlates with better liquidity, meaning it's easier to buy or sell large amounts without significantly impacting the price.

What does market cap mean within the industry?

In both traditional finance and the cryptocurrency sector, market cap plays a crucial role in how assets are perceived and categorised:

1. Asset Classification

Large-cap: Generally considered the most stable and established.

Mid-cap: Often viewed as having good growth potential with moderate risk.

Small-cap: Typically seen as higher risk but with potential for significant growth.

In the stock market, these categories might be defined as:

Large-cap: Over $10 billion

Mid-cap: $2 billion to $10 billion

Small-cap: $300 million to $2 billion

The cryptocurrency market uses similar classifications, though the specific thresholds may vary.

2. Market dominance

In the crypto world, market cap is used to calculate the dominance of a particular cryptocurrency. Bitcoin's dominance, for instance, is its market cap as a percentage of the total cryptocurrency market cap. This metric helps gauge the relative strength and influence of different cryptocurrencies.

3. Project legitimacy

While not foolproof, market cap can be an initial filter for assessing a project's legitimacy and adoption. Projects with higher market caps have generally attracted more investment and may have more established use cases.

4. Investment strategies

Different market cap segments often attract different types of investors. Large-cap assets might appeal to conservative investors or institutional players, while small-cap assets might attract risk-tolerant investors looking for high growth potential.

5. Market trends

Shifts in market cap distribution across different types of cryptocurrencies can indicate broader market trends and investor sentiment.

6. Fundraising and valuation

For startups and new crypto projects, projected market cap is often used in fundraising to justify valuations and token prices.

7. Regulatory attention

Regulators often pay more attention to assets with larger market caps due to their potential impact on investors and the broader financial system.

8. Media coverage and public perception

Assets with larger market caps tend to receive more media coverage and public attention, which can further influence their perceived importance and value.

It's important to note that while market cap is a useful metric, it has limitations. It doesn't account for factors like circulating supply vs. total supply in cryptocurrencies, the impact of large holders, or the fundamental value proposition of a company or project. Therefore, while market cap is a crucial indicator in both traditional finance and the crypto industry, it should be considered alongside other metrics and qualitative factors when making investment decisions or assessing the overall health and potential of an asset.

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What is a stablecoin?

A stablecoin is a cryptocurrency that aims to keep its value consistent with a specific asset or group of assets, in other words, its value is pegged to the underlying asset. Unlike volatile cryptocurrencies such as Bitcoin or Ethereum, stablecoins aim to provide the benefits of digital currencies without the wild price fluctuations. Most commonly, stablecoins are pegged to fiat currencies like the US dollar, with one coin typically equaling one dollar.

How do stablecoins maintain their value?

Stablecoins use various mechanisms to maintain their peg:

1. Collateralised stablecoins

These are backed by reserves of the pegged asset. For every stablecoin issued, there should be an equivalent amount of the asset held in reserve (in a bank). Examples include USDC and USDT.

2. Algorithmic stablecoins

These use smart contracts and algorithms to automatically adjust supply based on demand, theoretically maintaining the peg. An example was TerraUSD (UST) before its collapse.

3. Hybrid models

Some stablecoins combine collateral backing with algorithmic mechanisms.

Maintaining the peg often involves continuous market operations, such as minting new coins when demand increases or burning excess supply when demand decreases.

What does it mean when a stablecoin depegs?

When a stablecoin "depegs," it means its value has deviated significantly from its intended peg. For instance, if a USD-pegged stablecoin trades at $0.95 or $1.05 instead of $1.00, it's considered depegged. Minor fluctuations are normal, but substantial or prolonged deviations indicate a problem.

Why does this happen?

Stablecoins can depeg for several reasons:

1. Market pressure: Extreme market conditions can lead to massive sell-offs, overwhelming the stabilising mechanisms.
2. Loss of confidence: If users doubt the stablecoin's backing or the issuer's credibility, they may rush to sell, causing a depeg.
3. Insufficient collateral: If a stablecoin isn't adequately backed by reserves, it may struggle to maintain its peg during high-stress periods.
4. Algorithm failures: For algorithmic stablecoins, flaws in the stabilising mechanism can lead to depegging.
5. Regulatory issues: Legal challenges or regulatory crackdowns can shake confidence in a stablecoin.
6. Liquidity crises: If there's not enough liquidity in the market, it can be difficult to maintain the peg.
7. External economic factors: Major economic events or changes in monetary policy can affect a stablecoin's stability.

What are the consequences of a stablecoin depegging?

The consequences of a stablecoin depegging can be severe and far-reaching:

Loss of user funds

Investors holding the stablecoin may face significant losses if the value drops substantially.

Market volatility

A major stablecoin depegging can trigger broader crypto market sell-offs and instability.

Loss of trust

Depegging events can erode confidence in the entire stablecoin market and the specific project.

Regulatory scrutiny

Such events often lead to increased regulatory attention on stablecoins and the broader crypto industry.

Disruption of crypto ecosystems

Many DeFi protocols rely on stablecoins; a depeg can disrupt these systems. And as stablecoins are often used as collateral, depegging can trigger mass liquidations and potential system-wide instability.

Project failure

In extreme cases, like with Terra/LUNA, a stablecoin depeg can lead to the complete collapse of the associated project and ecosystem.

Understanding the mechanisms behind stablecoins and the risks of depegging is crucial for anyone involved in the cryptocurrency space. While stablecoins play a vital role in the crypto ecosystem, providing a bridge between traditional finance and the volatile world of digital assets, they are not without risks. Be sure to always do your own research before engaging in the crypto space.

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