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As we step into 2025, it's time to reflect on an incredible year of growth and milestones at Tap. What a ride 2024 has been! When we look back at everything we've achieved together at Tap this year, it's hard not to feel a surge of pride and excitement. Let's dive into the highlights that made this year truly special.
Revamped payment with a new card design
This year, we introduced our new card and design. Your feedback sparks our creativity and innovation, many of you joked about needing to make a gang sign with your fingers to hide card numbers when sharing photos. Taking that humor to heart, we've redesigned our card so all sensitive information is now on the back, keeping it out of sight.
This means you can proudly showcase your Tap card in pictures without any awkward gestures. Our user-centric design not only enhances your privacy but also makes sharing your Tap experience easier and more stylish than ever. Thank you for inspiring us to create a more seamless and secure way to use and share your Tap Premium benefits.
Did someone say Cashback?
For those of you wanting more from your Tap experience, we've been listening to what you need, which led us to introduce new premium plans. They're not about bells and whistles – just practical great rewards and rebates that add real value for those who need them. Same goes for our new Cashback feature. Not only are you earning rewards on your spending, but it also gives XTP a more meaningful purpose in your everyday transactions.
Our new Cashback feature has been a game-changer, offering users not only rewards on their Tap card transactions but also increased utility for our native token, XTP. This feature underscores our commitment to delivering tangible benefits and fostering a rewarding financial ecosystem.
Expanding horizons: launching in the USA
2024 was a landmark year as we launched Tap in the USA, marking our entry into one of the world's largest and most dynamic markets. A particularly humbling milestone, it's been a learning experience, and we're grateful for the patience and enthusiasm of our new American users as we continue to refine our services.
New practical features and tools you've been asking for:
To further empower our users, we rolled out a suite of new features, including:
- A smart search bar that helps you find exactly what you need, when you need it.
- A card spending dashboard that enables you to track your card and spending limits.
- A comprehensive markets section for tracking your favorite tokens in real-time.
- And yes, that discrete hide balance option for when you need to keep things private.
These features are designed to provide our users with greater transparency, control, and convenience in managing their finances.
Expanding cryptocurrency and fiat options
In response to the growing demand for diverse financial options, we added three new cryptocurrencies and four new fiat currencies to the app. This expansion allows our users to transact with greater flexibility and access a wider range of financial instruments. Because why should anyone have to compromise on their financial choices?
Navigating regulatory landscapes: UK and Bulgaria
Even with all this growth, we haven't lost sight of what matters most – doing things right. On the regulatory front, this year tested our resilience and commitment to our users, particularly in the UK. When new FCA regulations required us to suspend XTP token locking for UK Premium accounts last October, we didn't just accept it as a permanent setback.
Instead, our team spent the year methodically working through complex legal requirements to craft a compliant, user-friendly solution. The result? We successfully relaunched XTP token locking for our UK Premium users – a testament to our dedication to finding ways forward even through regulatory challenges.
This commitment to compliance also led us to secure our VASP license in Bulgaria, further strengthening our regulatory foundation across different jurisdictions. While these behind-the-scenes achievements might not be the most exciting news, they're crucial steps in building a service that's trustworthy.
Looking Ahead with Optimism
As we step into 2025, we're just getting warmed up. Everything we've accomplished this year sets the stage for even bigger moves ahead. We've got some exciting plans taking shape, but more importantly, we have a clear vision of how to make Tap work better for you every day. And the best part? We're building this future with you, our incredible Tap community.
Thank you for being part of this journey – for your trust, your patience, and your candid feedback. Together, we're not just building another fintech platform; we're crafting the future of finance, one thoughtful step at a time.
Here's to the next chapter of our journey together – it's going to be epic!
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