Want to launch your own branded card program? We break down the what and how—unlock new revenue, boost loyalty, and stay ahead in the digital payment game.
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Ever wondered how companies launch those shiny credit cards with their logos on them? Let's dive into the world of card programs and break down everything you need to know to launch one successfully.
What's a card program, anyway?
Think of a card program as your business's very own payment ecosystem. It's like having your own mini-bank, but without the vault, technical infrastructure and security guards. Companies use card programs to offer payment solutions to their customers or employees, whether a store credit card, a corporate expense card, or even a digital wallet.
As you’ve probably figured, the financial world is quickly moving away from cash, and card payments are becoming the norm. In fact, they're now as essential to business as having a product, website or social media presence.
Why should your business launch a card program?
Launching a card program isn't just about joining the cool kids' club – it's about creating real business value and heightened exposure. Here's what you can achieve:
Keep your customers coming back
Remember those loyalty cards from your favourite coffee shop? Card programs take that concept to the next level. When customers have your card in their wallet, they're more likely to choose your business over competitors. Plus, every time they pull out that card, they (and everyone else around) see your brand.
Show me the money!
Card programs open up exciting new revenue streams. You can earn from:
- Interest charges (if applicable)
- Transaction fees from merchants
- Annual membership fees
- Premium features and services
- Insights and information on spending habits
Know your customers better
Want to know what your customers really want? Their spending patterns tell the story. Card programs give you valuable insights into customer behaviour, helping you make smarter business decisions.
Understanding the card program ecosystem
Let's break down the key players in this game:
The dream team
Picture a football team where everyone has a crucial role:
- Card networks (like Visa and Mastercard) are the referees, setting the rules
- Card issuers (like Tap) are the coaches, making sure everything runs smoothly
- Processors (overseen by Tap) are the players, handling all the transactions on the field
Open vs. closed loop: what's the difference?
Open-loop and closed-loop cards differ in where they can be used and who processes the transactions. Let’s break this down:
Open-loop cards:
These cards are branded with major payment networks like Visa, Mastercard, or American Express, and are accepted almost anywhere the network is supported, both domestically and internationally.
Examples: Traditional debit or credit cards, prepaid cards branded by major networks.
Pros: Wide acceptance and flexibility.
Cons: May come with fees for international use or transactions.
Closed-loop cards:
Cards issued by a specific retailer or service provider for exclusive use within their ecosystem. These cards are limited to the issuing brand or select partners.
Examples: Store gift cards (like Starbucks or Amazon), fuel cards for specific gas stations.
Pros: Often come with brand-specific rewards or discounts.
Cons: Limited to specific merchants; less flexibility.
Challenges that may arise
Let's be honest – launching a card program isn't all smooth sailing. Here are the hurdles you'll need to jump:
The regulatory maze
Remember trying to read those terms and conditions? Well, card program regulations are even more complex. You'll need to navigate through compliance requirements that would make your head spin.
Security
Fraud is like that uninvited guest at a party – it shows up when you least expect it. You'll need robust security measures to protect your program and your customers.
We’ve designed our card program to handle these niggles, so that you can bypass the challenges and reap the rewards. With a carefully curated experience, we take care of the setup, programming and hardware so that you can focus on the benefits and users.
Closing thoughts
Launching a card program is like building a house – it takes careful planning, the right tools, and expert help. But when done right, it can become a powerful engine for business growth.
Contact us to get started on building a card program tailored to your company. After all, the future of payments is digital, and there's never been a better time to get started.
NEWS AND UPDATES

Millennials and Gen Z are revolutionizing the financial landscape, leveraging cryptocurrencies to challenge traditional systems and redefine money itself. Curious about how this shift affects your financial future? Let's uncover the powerful changes they’re driving!
The financial world is undergoing a significant transformation, largely driven by Millennials and Gen Z. These digital-native generations are embracing cryptocurrencies at an unprecedented rate, challenging traditional financial systems and catalysing a shift toward new forms of digital finance, redefining how we perceive and interact with money.
This movement is not just a fleeting trend but a fundamental change that is redefining how we perceive and interact with money.
Digital Natives Leading the Way
Growing up in the digital age, Millennials (born 1981-1996) and Gen Z (born 1997-2012) are inherently comfortable with technology. This familiarity extends to their financial behaviours, with a noticeable inclination toward adopting innovative solutions like cryptocurrencies and blockchain technology.
According to the Grayscale Investments and Harris Poll Report which studied Americans, 44% agree that “crypto and blockchain technology are the future of finance.” Looking more closely at the demographics, Millenials and Gen Z’s expressed the highest levels of enthusiasm, underscoring the pivotal role younger generations play in driving cryptocurrency adoption.
Desire for Financial Empowerment and Inclusion
Economic challenges such as the 2008 financial crisis and the impacts of the COVID-19 pandemic have shaped these generations' perspectives on traditional finance. There's a growing scepticism toward conventional financial institutions and a desire for greater control over personal finances.
The Grayscale-Harris Poll found that 23% of those surveyed believe that cryptocurrencies are a long-term investment, up from 19% the previous year. The report also found that 41% of participants are currently paying more attention to Bitcoin and other crypto assets because of geopolitical tensions, inflation, and a weakening US dollar (up from 34%).
This sentiment fuels engagement with cryptocurrencies as viable investment assets and tools for financial empowerment.
Influence on Market Dynamics
The collective financial influence of Millennials and Gen Z is significant. Their active participation in cryptocurrency markets contributes to increased liquidity and shapes market trends. Social media platforms like Reddit, Twitter, and TikTok have become pivotal in disseminating information and investment strategies among these generations.
The rise of cryptocurrencies like Dogecoin and Shiba Inu demonstrates how younger investors leverage online communities to impact financial markets2. This phenomenon shows their ability to mobilise and drive market movements, challenging traditional investment paradigms.
Embracing Innovation and Technological Advancement
Cryptocurrencies represent more than just investment opportunities; they embody technological innovation that resonates with Millennials and Gen Z. Blockchain technology and digital assets are areas where these generations are not only users but also contributors.
A 2021 survey by Pew Research Center indicated that 31% of Americans aged 18-29 have invested in, traded, or used cryptocurrency, compared to just 8% of those aged 50-64. This significant disparity highlights the generational embrace of digital assets and the technologies underpinning them.
Impact on Traditional Financial Institutions
The shift toward cryptocurrencies is prompting traditional financial institutions to adapt. Banks, investment firms, and payment platforms are increasingly integrating crypto services to meet the evolving demands of younger clients.
Companies like PayPal and Square have expanded their cryptocurrency offerings, allowing users to buy, hold, and sell cryptocurrencies directly from their platforms. These developments signify the financial industry's recognition of the growing importance of cryptocurrencies.
Challenges and Considerations
While enthusiasm is high, challenges such as regulatory uncertainties, security concerns, and market volatility remain. However, Millennials and Gen Z appear willing to navigate these risks, drawn by the potential rewards and alignment with their values of innovation and financial autonomy.
In summary
Millennials and Gen Z are redefining the financial landscape, with their embrace of cryptocurrencies serving as a catalyst for broader change. This isn't just about alternative investments; it's a shift in how younger generations view financial systems and their place within them. Their drive for autonomy, transparency, and technological integration is pushing traditional institutions to innovate rapidly.
This generational influence extends beyond personal finance, potentially reshaping global economic structures. For industry players, from established banks to fintech startups, adapting to these changing preferences isn't just advantageous—it's essential for long-term viability.
As cryptocurrencies and blockchain technology mature, we're likely to see further transformations in how society interacts with money. Those who can navigate this evolving landscape, balancing innovation with stability, will be well-positioned for the future of finance. It's a complex shift, but one that offers exciting possibilities for a more inclusive and technologically advanced financial ecosystem. The financial world is changing, and it's the young guns who are calling the shots.

2022 was a rollercoaster for crypto investors. Explore the reasons behind the crashes of Terra and Celsius and what the future holds.
There is seldom a dull moment in the cryptosphere. In a matter of weeks, crypto winters can turn into bull runs, high-profile celebrities can send the price of a cryptocurrency to an all-time high and big networks can go from hero to bankruptcy. While we await the next bull run, let’s dissect some of the bigger moments of this year so far.
In a matter of weeks, we saw two major cryptocurrencies drop significantly in value and later declare themselves bankrupt. Not only did these companies lose millions, but millions of investors lost immense amounts of money.
As some media sources use these stories as an opportunity to spread FUD (fear, uncertainty and doubt) about the crypto industry, in this article we’ll look at what affected these particular networks. This is not the “norm” when it comes to investing in digital assets, these are cases of not doing enough thorough research.
The Downfall of Terra
Terra is a blockchain platform that offered several cryptocurrencies (mostly stablecoins), most notably the stablecoin TerraUST (UST) and Terra (LUNA). LUNA tokens played an integral role in maintaining the price of the algorithmic stablecoins, incentivizing trading between LUNA and stablecoins should they need to increase or decrease a stablecoin's supply.
In December 2021, following a token burn, LUNA entered the top 10 biggest cryptocurrencies by market cap trading at $75. LUNA’s success was tied to that of UST. In April, UST overtook Binance USD to become the third-largest stablecoin in the cryptocurrency market. The Anchor protocol of the Terra ecosystem, which offers returns as high as 20% APY, aided UST's rise.
In May of 2022, UST unpegged from its $1 position, sending LUNA into a tailspin losing 99.9% of its value in a matter of days. The coin’s market cap dipped from $41b to $6.6m. The demise of the platform led to $60 billion of investors’ money going down the drain. So, what went wrong?
After a large sell-off of UST in early May, the stablecoin began to depeg. This caused a further mass sell-off of the algorithmic cryptocurrency causing mass amounts of LUNA to be minted to maintain its price equilibrium. This sent LUNA's circulating supply sky-rocketing, in turn crashing the price of the once top ten coin. The circulating supply of LUNA went from around 345 million to 3.47 billion in a matter of days.
As investors scrambled to try to liquidate their assets, the damage was already done. The Luna Foundation Guard (LFG) had been acquiring large quantities of Bitcoin as a safeguard against the UST stablecoin unpegging, however, this did not prove to help as the network's tokens had already entered what's known as a "death spiral".
The LFG and Do Kwon reported bought $3 billion worth of Bitcoin and stored it in reserves should they need to use them for an unpegging. When the time came they claimed to have sold around 80,000 BTC, causing havoc on the rest of the market. Following these actions, the Bitcoin price dipped below $30,000, and continued to do so.
After losing nearly 100% of its value, the Terra blockchain halted services and went into overdrive to try and rectify the situation. As large exchanges started delisting both coins one by one, Terra’s founder Do Kwon released a recovery plan. While this had an effect on the coin’s price, rising to $4.46, it soon ran its course sending LUNA’s price below $1 again.
In a final attempt to rectify the situation, Do Kwon alongside co-founder Daniel Shin hard forked the Terra blockchain to create a new version, renaming the original blockchain Terra Classic. The platform then released a new coin, Luna 2.0, while the original LUNA coin was renamed LUNC.
Reviewing the situation in hindsight, a Web3 investor and venture partner at Farmer Fund, Stuti Pandey said, “What the Luna ecosystem did was they had a very aggressive and optimistic monetary policy that pretty much worked when markets were going very well, but they had a very weak monetary policy for when we encounter bear markets.”
Then Celsius Froze Over
In mid-June 2022, Celsius, a blockchain-based platform that specializes in crypto loans and borrowing, halted all withdrawals citing “extreme market conditions”. Following a month of turmoil, Celsius officially announced that it had filed for Chapter 11 bankruptcy in July.
Just a year earlier, in June 2021, the platform’s native token CEL had reached its all-time high of $8.02 with a market cap of $1.9 billion. Following the platform’s upheaval, at the time of writing CEL was trading at $1.18 with a market cap of $281 million.
According to court filings, when the platform filed for bankruptcy it was $1.2 billion in the red with $5.5 billion in liabilities, of which $4.7 billion is customer holdings. A far cry from its reign as one of the most successful DeFi (decentralized finance) platforms. What led to this demise?
Last year, the platform faced its first minor bump in the road when the US states of Texas, Alabama and New Jersey took legal action against the company for allegedly selling unregistered securities to users.
Then, in April 2022, following pressure from regulators, Celsius also stopped providing interest-bearing accounts to non-accredited investors. While against the nature of DeFi, the company was left with little choice.
Things then hit the fan in May of this year. The collapse of LUNA and UST caused significant damage to investor confidence across the entire cryptocurrency market. This is believed to have accelerated the start of a "crypto winter" and led to an industry-wide sell-off that produced a bank-run-style series of withdrawals by Celsius users. In bankruptcy documents, Celsius attributes its liquidity problems to the "domino effect" of LUNA's failure.
According to the company, Celsius had 1.7 million users and $11.7 billion worth of assets under management (AUM) and had made over $8 billion in loans alongside its very high APY (annual percentage yields) of 17%.
These loans, however, came to a grinding halt when the platform froze all its clients' assets and announced a company-wide freeze on withdrawals in early June.
Celsius released a statement stating: “Due to extreme market conditions, today we are announcing that Celsius is pausing all withdrawals, Swap, and transfers between accounts. We are taking this necessary action for the benefit of our entire community to stabilize liquidity and operations while we take steps to preserve and protect assets.”
Two weeks later the platform hired restructuring expert Alvarez & Marsal to assist with alleviating the damage caused by June’s uncertainty and the mounting liquidity issues.
As of mid-July, after paying off several loans, Celsius filed for Chapter 11 bankruptcy protection in the U.S. Bankruptcy Court for the Southern District of New York.
Final Thoughts
The biggest takeaway from these examples above it to always do your own research when it comes to investing in cryptocurrency or cryptocurrency platforms. Never chase “get-rich-quick” schemes, instead do your due diligence and read the fine print. If a platform is offering 20% APY, be sure to get to the bottom of how they intend to provide this. If there’s no transparency, there should be no investment.
The cryptocurrency market has been faced with copious amounts of stressors in recent months, from the demise of these networks mentioned above (alongside others like Voyager and Three Anchor Capital) to a market-wide liquidity crunch, to the recent inflation rate increases around the globe. Not to mention the fearful anticipation of regulatory changes.
If there’s one thing we know about cryptocurrencies it’s that the market as a whole is incredibly resilient. In recent weeks, prices of top cryptocurrencies like Bitcoin and Ethereum have slowly started to increase, causing speculation that we might finally be making our way out of the crypto winter. While this won’t be an overnight endeavour, the sentiment in the market remains hopeful.
Unveiling the future of money: Explore the game-changing Central Bank Digital Currencies and their potential impact on finance.
Since the debut of Bitcoin in 2009, central banks have been living in fear of the disruptive technology that is cryptocurrency. Distributed ledger technology has revolutionized the digital world and has continued to challenge the corruption of central bank morals.
Financial institutions can’t beat or control cryptocurrency, so they are joining them in creating digital currencies. Governments have now been embracing digital currencies in the form of CBDCs, otherwise known as central bank digital currencies.
Central bank digital currencies are digital tokens, similar to cryptocurrency, issued by a central bank. They are pegged to the value of that country's fiat currency, acting as a digital currency version of the national currency. CBDCs are created and regulated by a country's central bank and monetary authorities.
A central bank digital currency is generally created for a sense of financial inclusion and to improve the application of monetary and fiscal policy. Central banks adopting currency in digital form presents great benefits for the federal reserve system as well as citizens, but there are some cons lurking behind the central bank digital currency facade.
Types of central bank digital currencies
While the concept of a central bank digital currency is quite easy to understand, there are layers to central bank money in its digital form. Before we take a deep dive into the possibilities presented by the central banks and their digital money, we will break down the different types of central bank digital currencies.
Wholesale CBDCs
Wholesale central bank digital currencies are targeted at financial institutions, whereby reserve balances are held within a central bank. This integration assists the financial system and institutions in improving payment systems and security payment efficiency.
This is much simpler than rolling out a central bank digital currency to the whole country but provides support for large businesses when they want to transfer money. These digital payments would also act as a digital ledger and aid in the avoidance of money laundering.
Retail CBDCs
A retail central bank digital currency refers to government-backed digital assets used between businesses and customers. This type of central bank digital currency is aimed at traditional currency, acting as a digital version of physical currency. These digital assets would allow retail payment systems, direct P2P CBDC transactions, as well as international settlements among businesses. It would be similar to having a bank account, where you could digitally transfer money through commercial banks, except the currency would be in the form of a digital yuan or euro, rather than the federal reserve of currency held by central banks.
Pros and cons of a central bank digital currency (CBDC)
Central banks are looking for ways to keep their money in the country, as opposed to it being spent on buying cryptocurrencies, thus losing it to a global market. As digital currencies become more popular, each central bank must decide whether they want to fight it or profit from the potential. Regardless of adoption, central banks creating their own digital currencies comes with benefits and disadvantages to users that you need to know.
Pros of central bank digital currency (CBDC)
- Cross border payments
- Track money laundering activity
- Secure international monetary fund
- Reduces risk of commercial bank collapse
- Cheaper
- More secure
- Promotes financial inclusion
Cons of central bank digital currency (CDBC)
- Central banks have complete control
- No anonymity of digital currency transfers
- Cybersecurity issues
- Price reliant on fiat currency equivalent
- Physical money may be eliminated
- Ban of distributed ledger technology and cryptocurrency
Central bank digital currency conclusion
Central bank money in an electronic form has been a big debate in the blockchain technology space, with so many countries considering the possibility. The European Central Bank, as well as other central banks, have been considering the possibility of central bank digital currencies as a means of improving the financial system. The Chinese government is in the midst of testing out their e-CNY, which some are calling the digital yuan. They have seen great success so far, but only after completely banning Bitcoin trading.
There is a lot of good that can come from CBDCs, but the benefits are mostly for the federal reserve system and central banks. Bank-account holders and citizens may have their privacy compromised and their investment options limited if the world adopts CBDCs.
It's important to remember that central bank digital currencies are not cryptocurrencies. They do not compete with cryptocurrencies and the benefits of blockchain technology. Their limited use cases can only be applied when reinforced by a financial system authority. Only time will tell if CBDCs will succeed, but right now you can appreciate the advantages brought to you by crypto.

You might have heard of the "Travel Rule" before, but do you know what it actually mean? Let us dive into it for you.
What is the "Travel Rule"?
You might have heard of the "Travel Rule" before, but do you know what it actually mean? Well, let me break it down for you. The Travel Rule, also known as FATF Recommendation 16, is a set of measures aimed at combating money laundering and terrorism financing through financial transactions.
So, why is it called the Travel Rule? It's because the personal data of the transacting parties "travels" with the transfers, making it easier for authorities to monitor and regulate these transactions. See, now it all makes sense!
The Travel Rule applies to financial institutions engaged in virtual asset transfers and crypto companies, collectively referred to as virtual asset service providers (VASPs). These VASPs have to obtain and share "required and accurate originator information and required beneficiary information" with counterparty VASPs or financial institutions during or before the transaction.
To make things more practical, the FATF recommends that countries adopt a de minimis threshold of 1,000 USD/EUR for virtual asset transfers. This means that transactions below this threshold would have fewer requirements compared to those exceeding it.
For transfers of Virtual Assets falling below the de minimis threshold, Virtual Asset Service Providers (VASPs) are required to gather:
- The identities of the sender (originator) and receiver (beneficiary).
- Either the wallet address associated with each transaction involving Virtual Assets (VAs) or a unique reference number assigned to the transaction.
- Verification of this gathered data is not obligatory, unless any suspicious circumstances concerning money laundering or terrorism financing arise. In such instances, it becomes essential to verify customer information.
Conversely, for transfers surpassing the de minimis threshold, VASPs are obligated to collect more extensive particulars, encompassing:
- Full name of the sender (originator).
- The account number employed by the sender (originator) for processing the transaction, such as a wallet address.
- The physical (geographical) address of the sender (originator), national identity number, a customer identification number that uniquely distinguishes the sender to the ordering institution, or details like date and place of birth.
- Name of the receiver (beneficiary).
- Account number of the receiver (beneficiary) utilized for transaction processing, similar to a wallet address.
By following these guidelines, virtual asset service providers can contribute to a safer and more transparent virtual asset ecosystem while complying with international regulations on anti-money laundering and countering the financing of terrorism. It's all about ensuring the integrity of financial transactions and safeguarding against illicit activities.
Implementation of the Travel Rule in the United Kingdom
A notable shift is anticipated in the United Kingdom's oversight of the virtual asset sector, commencing September 1, 2023.
This seminal development comes in the form of the Travel Rule, which falls under Part 7A of the Money Laundering Regulations 2017. Designed to combat money laundering and terrorist financing within the virtual asset industry, this new regulation expands the information-sharing requirements for wire transfers to encompass virtual asset transfers.
The HM Treasury of the UK has meticulously customized the provisions of the revised Wire Transfer Regulations to cater to the unique demands of the virtual asset sector. This underscores the government's unwavering commitment to fostering a secure and transparent financial ecosystem. Concurrently, it signals their resolve to enable the virtual asset industry to flourish.
The Travel Rule itself originates from the updated version of the Financial Action Task Force's recommendation on information-sharing requirements for wire transfers. By extending these recommendations to cover virtual asset transfers, the UK aspires to significantly mitigate the risk of illicit activities within the sector.
Undoubtedly, the Travel Rule heralds a landmark stride forward in regulating the virtual asset industry in the UK. By extending the ambit of information-sharing requirements and fortifying oversight over virtual asset firms
Implementation of the Travel Rule in the European Union
Prepare yourself, as a new regulation called the Travel Rule is set to be introduced in the world of virtual assets within the European Union. Effective from December 30, 2024, this rule will take effect precisely 18 months after the initial enforcement of the Transfer of Funds Regulation.
Let's delve into the details of the Travel Rule. When it comes to information requirements, there will be no distinction made between cross-border transfers and transfers within the EU. The revised Transfer of Funds regulation recognizes all virtual asset transfers as cross-border, acknowledging the borderless nature and global reach of such transactions and services.
Now, let's discuss compliance obligations. To ensure adherence to these regulations, European Crypto Asset Service Providers (CASPs) must comply with certain measures. For transactions exceeding 1,000 EUR with self-hosted wallets, CASPs are obligated to collect crucial originator and beneficiary information. Additionally, CASPs are required to fulfill additional wallet verification obligations.
The implementation of these measures within the European Union aims to enhance transparency and mitigate potential risks associated with virtual asset transfers. For individuals involved in this domain, it is of utmost importance to stay informed and adhere to these new guidelines in order to ensure compliance.
What does the travel rules means to me as user?
As a user in the virtual asset industry, the implementation of the Travel Rule brings some significant changes that are designed to enhance the security and transparency of financial transactions. This means that when you engage in virtual asset transfers, certain personal information will now be shared between the involved parties. While this might sound intrusive at first, it plays a crucial role in combating fraud, money laundering, and terrorist financing.
The Travel Rule aims to create a safer environment for individuals like you by reducing the risks associated with illicit activities. This means that you can have greater confidence in the legitimacy of the virtual asset transactions you engage in. The regulation aims to weed out illicit activities and promote a level playing field for legitimate users. This fosters trust and confidence among users, attracting more participants and further driving the growth and development of the industry.
However, it's important to note that complying with this rule may require you to provide additional information to virtual asset service providers. Your privacy and the protection of your personal data remain paramount, and service providers are bound by strict regulations to ensure the security of your information.
In summary, the Travel Rule is a positive development for digital asset users like yourself, as it contributes to a more secure and trustworthy virtual asset industry.
Unlocking Compliance and Seamless Experiences: Tap's Proactive Approach to Upcoming Regulations
Tap is fully committed to upholding regulatory compliance, while also prioritizing a seamless and enjoyable customer experience. In order to achieve this delicate balance, Tap has proactively sought out partnerships with trusted solution providers and is actively engaged in industry working groups. By collaborating with experts in the field, Tap ensures it remains on the cutting edge of best practices and innovative solutions.
These efforts not only demonstrate Tap's dedication to compliance, but also contribute to creating a secure and transparent environment for its users. By staying ahead of the curve, Tap can foster trust and confidence in the cryptocurrency ecosystem, reassuring customers that their financial transactions are safe and protected.
But Tap's commitment to compliance doesn't mean sacrificing user experience. On the contrary, Tap understands the importance of providing a seamless journey for its customers. This means that while regulatory requirements may be changing, Tap is working diligently to ensure that users can continue to enjoy a smooth and hassle-free experience.
By combining a proactive approach to compliance with a determination to maintain user satisfaction, Tap is setting itself apart as a trusted leader in the financial technology industry. So rest assured, as Tap evolves in response to new regulations, your experience as a customer will remain top-notch and worry-free.
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There’s no denying that the recent surge in Bitcoin adoption has largely been fueled by the incredible bull run. With mainstream media, large corporations, and more retail investors taking notice, many merchants have followed suit and added the original cryptocurrency to their list of payment options. As the market erupts, let’s explore what can you buy with Bitcoin exactly.
Bitcoin’s Surge In Adoption
While 2020 was a challenge for most industries, the crypto markets saw unbelievable gains. Despite the universal market destruction that was witnessed across the board, Bitcoin flourished from $3,870 in March to an all time high of $20,000 by the end of the year. Just one week into the new year and the cryptocurrency had doubled reaching $41,515. By 21 February the cryptocurrency was worth $58,330, almost triple the previous all time high.
The extended bull run was due to large firms moving their company reserves from fiat to BTC, with Tesla bringing a lot of media attention to both this pattern but Bitcoin in general. As more people sought to enter the market, more vendors, businesses and retailers sought to offer it as an alternative payment option. According to a study conducted by HSB in 2020, 36% of small-medium businesses in the US accept Bitcoin. This is also likely to triple in coming months.
What Can You Buy With Bitcoin?
As you’ll see below, almost everything. While not every store offers Bitcoin payments, there are plenty of services which offer gift cards for such stores that can be bought with BTC. Where there’s a will, there’s a way. Let’s dive into all the things available for purchase with Bitcoin. To make things a bit simpler, we’ve broken it down into the following categories:
Tech
Consumers can purchase everything from a VPN service (ExpressVPN) to cloud storage space (Mega.nz) with the cryptocurrency. Microsoft, Wikipedia and AT&T also grace the list, having accepted Bitcoin as a payment method for some years now. Unsurprisingly, the gaming platform Twitch also features crypto payments (they disabled them and then brought them back). There is even a digital library in San Francisco providing the world with “universal access to all knowledge” that operates off of Bitcoin donations.
Sports
Tech you can understand, but sports? Yes, that’s right. A number of large sports clubs around the world have chosen to embrace the digital currency movement. In America, the most famous to do so are the Miami Dolphins and the Dallas Mavericks, while across the pond in the United Kingdom the following football clubs are all in: Tottenham Hotspur, Crystal Palace, Brighton & Hove Albion, Southampton, Leicester City, Newcastle United, and Cardiff City. S.L Benfica, one of the oldest and most popular sports clubs in Portugal, has also decided to accept Bitcoin for everything from merchandise to game tickets.
Retail
Most famously the American retailer dealing with home decor, Overstock, is one of the largest retailers to accept Bitcoin. Home Depot and Whole Foods also joined the ranks through the Winklevoss Flexa spending app ‘Spedn’ that allows for seamless crypto payments.
Then there are companies that provide a middle ground enabling you to purchase goods from stores that don’t necessarily accept the cryptocurrency directly. This includes Purse.io that is most famously used for Amazon purchase with Bitcoin, and Gyft, a company that sells gift cards for popular stores in exchange for crypto. Gyft can be used for everything from Starbucks to Sephora to iTunes.
Travel
You’d be surprised how many travel companies are now offering purchases with cryptocurrencies. One of the first to cross over was Latvia’s national airline, airBaltic, which announced in 2014 that they would be offering the payment option. Since then a number of leading travel companies including Expedia, CheapAir, and Destinia have followed suit. Alternatively, you could purchase a trip to space with Richard Branson’s Virgin Galactic. There is even a specially designed travel company catering solely to Bitcoin shoppers, Bitcoin.Travel.
Food
Another industry to embrace Bitcoin payments with a number of top fast food chains embracing the crypto life in various corners of the globe. Multiple Subways around the world, Pizza Hut in Venezuela, 40 international locations of Burger King, and KFC in Canada have all joined the forward driven club.
BTC Tapping Into The Future
And then of course just about anything in Japan. If you’re looking for goods to purchase with Bitcoin, you can usually see from an online stores’ homepage if it is an option, or in a brick-and-mortar store there will usually be QR code at the checkout counter indicating that Bitcoin is accepted there. If you’ve found that Bitcoin payments are definitely for you, buy, send and spend BTC directly from your Tap app. What can you buy with Bitcoin through your Tap app? Just about anything thanks to the seamless payments integration technology.

This year has proven to be historical both in terms of substantial market fluctuations as well as regulatory development across a wide range of jurisdictions. As leadership around the world gears up to provide a much needed regulatory framework surrounding the blockchain and cryptocurrency industry, we explore the factors these bodies will need to consider in order to find the balance between implementing crypto regulation without stifling innovation.
Why regulation is necessary
There has long been a stigma in the industry against the regulation of cryptocurrencies, with many believing it will hinder the free-world currency. As Bitcoin and subsequent cryptocurrencies were created to oppose the constructs placed on people’s finances by governments and financial institutions, some feel that regulation will disarm the decentralized nature of its use.
This is however untrue. With regulation comes widespread education and, many believe, adoption. With more frameworks in place constituting what one can and cannot do with the digital assets, comes clearer concepts of what the currency can achieve, and more fingers in the pie, so to speak.
At this point, it would be foolish to assume that a wave of regulation is a remote possibility. Governments around the world are in the midst of creating their own regulation and enforcement memorandums, some being more public about it than others.
What factors crypto regulation policymakers need to consider
For many industry insiders, this move is a positive step forward, and a vital one if the industry is to become an integral part of daily life, as anticipated. According to Everett Rogers’ technology adoption lifecycle model, as more investors outside of the blockchain industry turn to digital currencies purely based on the regulation in place, the lifecycle of adoption steadily increases.
As the key goal here is to protect investors from financial losses, there is concern that any stifled, misguided policies will hinder the innovation and prosperity of cryptocurrencies. Hence, here are the following factors that deem most important when walking the tightrope trying to find a balance between the two goals.
- Market Participation
In order to properly understand and implement policies regarding the crypto market, prominent figures in the industry should be consulted. Typically, most governments don’t have a team of crypto-enthusiasts to converse with.
Market participants should be at the centre of their debates and should provide valuable insight as well as vast expertise into how digital payment systems function. Policymakers need to ensure that they are collaborating with appropriate expertise should they wish to get this right.
- Gradual Implementation
While it might seem tempting to build and implement a highly complex regulatory framework around an industry that is just over a decade old overnight, this process needs to be done slowly and intricately if it intends to succeed.
There is little need to rush to impose policies across the board without proper and thorough examination and reflection. Instead of barring the industry with sanctions that might make little sense, policymakers should consider taking a slow and steady approach to build regulation governing the industry, as the consequences of not doing so can be dire.
- Deserved Recognition
Giving credit where credit is due, cryptocurrencies are unique assets and cannot be treated with the same standards as stocks, commodities, etc. The digital currencies process distinctive characteristics that need to be respected and celebrated as opposed to sanctioned by people in power who do not understand their worth.
Therefore, outdated policies need to be rebuilt if they wish to be constructive.
As the first globally decentralized industry, the blockchain and cryptocurrency industry requires a slow and steady implementation of regulation, one that materializes organically as opposed to in a rushed, authoritarian manner. By opening a dialogue between policymakers and private-sector expertise, the process can be developed and debated at a pace that guarantees success.
Regulation Efforts To Date In The US
Considering that an estimated 46 million people in the United States hold cryptocurrency and that the DeFi (decentralized finance) industry has grown by over 6,000% this year alone, a number of regulatory bodies in the US have geared up to take action.
Various bodies have taken different ventures into the crypto regulation space, with the President’s Working Group on Financial Markets studying stablecoins, Congress introducing legislation that ensures “comprehensive” crypto regulation, and the SEC threatening and suing cryptocurrency companies at an alarming rate.
To date, the SEC has been in a complicated legal battle with RippleLabs, the company behind XRP, and scared Coinbase from launching a Lend feature with threats of legal action if they do so. Tom Emmer, a lawmaker interested in blockchain, has called out the SEC for their threatening manner, citing that:
“I disagree with [SEC Head Gary Gensler] strenuously when he suggests that almost all of these [crypto products] are securities. I think the vast majority of cryptocurrency offerings or related offerings are actually currencies or commodities. The SEC is not involved. If the SEC were to deem one of these coins a security, the value of that token would plummet. And those retail investors would be seriously hurt — that’s directly the opposite of his mission and his authority.”
Finally, the international pioneer in combating money laundering, the Financial Action Task Force, has issued a draft guidance report encouraging countries to regulate unhosted wallets in an attempt to hold those who profit from these accountable.
Regulation Efforts To Date In The UK
The United Kingdom has also set about to regulate cryptocurrency trading, however, in a less disruptive manner. The regulatory body, the Financial Conduct Authority (FCA), targeted trading platforms requiring them to present information required in order to verify and certify their company practices.
One of the largest crypto trading platforms failed to do so and subsequently lost the right to provide services to UK citizens. While trading of digital assets in the UK is not strictly prohibited, the platforms offering these services are required to be registered with the FCA and prove that they comply with anti-money laundering rules, particularly in the crypto derivatives market.
More recently, the deputy financial stability officer for the Bank of England, Jon Cunliffe, called for crypto regulation to be pursued as a matter of urgency, warning that crypto poses “a rapidly growing threat to the global economy.”
Cunliffe went on to compare the 2008 financial market crash to what could occur should the crypto markets take on a similar crash. He noted that the instigator in the crash, the $1.2 trillion subprime market, was but a tiny portion of the $250 trillion global financial system at the time, and a significantly smaller segment of the market than what the cryptocurrency market is today.
This is largely due to a report released by the IMF (International Monetary Fund), calling for governments to create a regulatory framework around the world. The report further warned that heightened adoption could weaken fiat currencies, destabilise capital flows, and promote tax evasion.
With Regulation Comes Growth
As this technical revolution continues to develop and grow, regulatory bodies around the world must work constructively to build and implement regulations that support the benefits that cryptocurrencies have to offer and allow society to evolve into a superior version of itself as a result.
There is little doubt that the cryptocurrency market is now on the top of the agenda for central bank leaders and finance ministers around the world. While cryptocurrencies weren’t designed to be contained by (government-constructed) laws, regulation is a necessary step forward in the worldwide adoption of digital assets. Regulation should be viewed as an accolade instead of a hindrance.
With more structural framework, comes an indubitable acceptance that cryptocurrencies have entered mainstream financial markets, proving that they are indisputably here to stay.

Step into the realm of bear markets, a world where uncertainty reigns, prices take a plunge, and investor confidence and market sentiment tremble.
Whether you're a seasoned investor or just dipping your toes into the financial waters, understanding bear markets is crucial to safeguard your investments and making sound decisions during challenging times. Picture a bear market as a phase in the market cycle where prices stubbornly decline across different asset classes like stocks, bonds, or commodities. It's like sailing through stormy seas, with pessimism in the air and economic challenges ahead.
In this article, we're here to shed light on the defining characteristics of bear markets, unravel the factors that drive their descent, and equip you with practical strategies to weather the storm. We aim to empower you with the knowledge and tools needed to navigate bear markets successfully, whether you're trading the stock markets or cryptocurrencies.
What is a bear market?
A bear market refers to a phase in the market cycle characterized by prolonged price declines across various asset classes, such as stocks, bonds, cryptocurrencies, or commodities. It is the opposite of a bull market, where optimism prevails and prices soar.
During a bear market, investor sentiment is dominated by pessimism and uncertainty. Prices experience a prolonged downward trend, typically resulting in a decline of 20% or more from previous market highs. The average bear market lasts from a few months to several years.
A bear market occurs during times of a weak or slowing economy, with several factors contributing to its onset. Economic slowdowns, recessionary conditions, or negative events can trigger a shift in investor sentiment. Factors such as poor corporate earnings, geopolitical tensions, financial crises, or adverse macroeconomic indicators can erode confidence and spark a sustained period of downward spiral in prices.
Bear vs bull market
Unlike bull markets, where rising prices create opportunities for capital gains, a bear market poses significant challenges. Investors often face declining portfolio values and may experience financial losses. Investors tend to exhibit caution, with a focus on capital preservation and defensive strategies.
How to navigate bear market territory
Investing in a bear market requires a different approach than in a bull market. Defensive strategies, such as reducing exposure to high-risk assets, reallocating to safer investments like bonds or cash equivalents, and adopting hedging techniques, are commonly used. Investors may also use this time to seek out undervalued opportunities, look to selective stock picking, or explore assets that tend to perform well in downturns, such as defensive stocks or precious metals.
While bear markets can be challenging, they also present unique opportunities. Savvy investors with a long-term perspective may find attractive entry points to accumulate quality assets at discounted prices. It is important, however, to exercise caution, conduct thorough research, and maintain a disciplined approach to risk management.
What does the term “bear” refer to?
In the context of a bear market, the term "bear" is used to symbolize the behavior of a bear when attacking its prey. The word "bear" signifies downward movement, as a bear swipes its paws downward. It represents a market condition where prices are falling, investor sentiment is negative, and there is an overall sense of pessimism. The term "bear" serves as a metaphor for a market that is in decline, highlighting the aggressive downward movement of prices during this phase.
The characteristics of bear markets
Bear markets possess distinct traits that differentiate them from bull markets. Understanding these characteristics is crucial for investors to navigate market downturns safely. Let's explore the defining traits of a bear market:
Negative investor sentiment
Bear markets occur when fear and uncertainty dominate investor sentiment, leading to increased caution and risk aversion.
Prolonged price declines
A bear market is marked by sustained periods of price decline across different asset classes, reflecting the prevailing negative sentiment.
Volatility and increased selling pressure
Bear markets tend to exhibit heightened volatility, with larger sell-offs and increased trading volumes as selling pressure outweighs buying interest.
Economic challenges and recessionary conditions
Economic challenges such as slowdowns or recessions often accompany bear markets, further contributing to the negative sentiment.
Declining investor confidence and reduced market participation
Investor confidence erodes, leading to reduced market participation as investors prioritize capital preservation and minimize losses.
Defensive sector performance
Certain defensive sectors like utilities, consumer staples, healthcare, and precious metals tend to show resilience during bear markets.
Opportunities for value investing
Bear markets offer opportunities for investors to capitalize on undervalued assets and benefit from the eventual market recovery.
Recognizing these bear market characteristics and knowing when it shifts from a bull market empowers investors to adjust their strategies and protect their portfolios. Defensive positioning, risk management, and a long-term perspective are crucial during market downturns. By understanding these traits, investors can potentially capitalize on opportunities and navigate the challenges of a bear market effectively.
A simple but practical tool investors use to navigate the ups and downs of market cycles is implementing dollar cost averaging where traders buy the asset or stocks at regular intervals despite what the price might be. This tool has proven useful when trading on stock markets such as the Dow Jones Industrial Average (DJIA) or S&P 500.
The benefits of a bear market
While bear markets present unique challenges, they also offer valuable benefits for strategic investors. Here are the advantages of a bear market:
Buying opportunities at discounted prices
In the stock market, stock prices decline, providing attractive entry points for long-term investors to acquire undervalued assets. This remains true for most other markets, including cryptocurrencies and precious metals.
Dividend yields and income generation
Dividend yields increase as stock prices decline, offering income-focused investors regular cash flow from dividend-paying stocks.
Defensive sector performance
Defensive sectors like utilities, consumer staples, and healthcare demonstrate relative resilience during a bear market, providing stability in the stock market amidst economic volatility.
Long-term value investing
Value investors can identify undervalued assets and potentially achieve substantial returns over the long run by capitalizing on the market's pessimism.
Behavioral lessons and investor growth
Unlike a bull market, navigating a bear market fosters personal and emotional growth, allowing investors to refine their strategies and become more knowledgeable for future investments.
While a bear market requires a long-term perspective and prudent strategies, similar to a bull market they too provide opportunities to take advantage of. By embracing discounted prices in the stock market and other financial markets, focusing on defensive sectors, engaging in value investing, and growing both personally and professionally, investors can emerge stronger and more resilient on their financial journey.
The risks of a bear market
In light of the above, it is also important to acknowledge and navigate the risks associated with downturned market conditions. Below, we explore the potential risks associated with investing during a bear market.
Portfolio declines and losses
Decreasing stock prices can lead to losses, hindering long-term wealth accumulation. Maintaining a long-term perspective and focusing on quality investments is crucial.
Volatility and emotional stress
Increased market volatility creates emotional stress for investors. Staying disciplined and avoiding emotional decisions are important aspects to hold onto during both bear and bull markets.
Economic uncertainty and job insecurity
Economic challenges in bear market territory can result in job insecurity and reduced consumer spending. Reassessing personal finances and enhancing financial resilience is key.
Deteriorating corporate profits
Weakened economic conditions can lead to declining revenues, reduced dividends, and potential bankruptcies. Thorough research and the monitoring of a company's financial health are essential.
Psychological biases and herd mentality
Fear and herd mentality can impair decision-making, leading to irrational choices. Recognizing biases and making rational decisions based on long-term goals is vital.
Market timing challenges
Timing the market is difficult and can lead to missed opportunities or further losses. Focusing on long-term fundamentals and disciplined strategies is advisable.
Navigating the risks of a bear market requires discipline, risk management, and a long-term perspective. Maintaining a well-diversified portfolio and staying informed is crucial. Recognizing and planning for risks can help investors mitigate challenges and emerge stronger.
Previous bear runs
Previous bear runs in financial markets provide valuable lessons about the risks and challenges of market downturns. The global financial crisis of 2008 and the dot-com bubble crash of the early 2000s serve as reminders of the importance of managing risk and maintaining a diversified portfolio. These historical bear markets highlight the unpredictability of the market and the potential for widespread losses.
Lessons learned include the need to be prepared by diversifying investments, taking a long-term perspective, and staying informed. Studying the history of bear markets empowers investors to make informed decisions, adapt strategies, and navigate downturns with resilience and confidence.
In conclusion: what is a bear market?
A bear market is a time of market downturn with declining prices and investor sentiment. Understanding how a bear market works is crucial for investors. While they present opportunities like discounted prices and income generation, risks such as portfolio declines, volatility, and economic uncertainty must be navigated. Lessons from previous bear runs highlight the importance of risk management and diversification.
By studying history, investors can make informed decisions and adapt strategies. With a long-term perspective and disciplined approach, they can harness the benefits and manage the risks of bear markets, emerging stronger and more resilient.

You may have heard of bear and bull markets; both referring to economic conditions within a market. Think about how a bull attacks, lifting you up with its horns.
A bull market or bullish market describes a condition within a financial market where the prices are rising or are expected to rise. The term "bull market" is most often used to refer to a financial market but refers as well to any asset that is tradable such as bonds, real estate, commodities, and currencies. Bull markets indicate investor confidence, optimism, and expectations that strong results will continue for an extended period of time.
There are two ways to What is a Bull Market?
A bull market refers to a financial market condition in which the prices of securities or assets are rising or expected to rise over an extended period. In a bull market, investors are optimistic about the future prospects of the market and are willing to buy securities, pushing prices higher.
Bull markets are often associated with economic growth, strong corporate earnings, and low unemployment rates. In these conditions, investors are confident that businesses will continue to perform well and that the overall economy will continue to expand, leading to higher stock prices.
Recognizing a Bull Market
To recognize a bull market, investors need to look for a sustained period of rising prices across the market or a specific asset class. This period can last anywhere from a few months to several years.
Another way to recognize a bull market is through technical analysis. Technical analysts look at charts and other market indicators to identify patterns that signal a market trend. In a bull market, technical analysts may look for higher highs and higher lows in price movements over time.
Impact of a Bull Market
A bull market can have a significant impact on the economy, businesses, and investors. When the stock market is performing well, businesses may have easier access to capital and credit, which can lead to increased investment and growth.
A bull market can also lead to increased consumer confidence, as investors feel more optimistic about the economy and their financial futures. This can lead to higher consumer spending, which can, in turn, fuel economic growth.
On the other hand, a prolonged bull market can lead to a market bubble, where prices become overinflated and unsustainable. This can lead to a market correction, where prices drop significantly, and investors may suffer losses.
In conclusion
Bull markets can have a significant impact on the economy, businesses, and investors. Recognizing a bull market and understanding its impact can help investors make more informed investment decisions. However, it's essential to remain vigilant and avoid investing solely based on market trends, as market bubbles can lead to significant losses.
approach a bull market: selling stock for high profits or holding in hopes of rising prices in the future. Alternatively, you can also buy more assets, but most would not recommend buying on a high.
As you navigate the waters of the cryptocurrency market you're likely to come across a term called "coin burning". In this article, we're exploring the process used to manage the token supply of projects, a means for companies to manually alter the supply (and thereby demand) of a token's circulating supply. While not adopted by every project, coin burning has proven over the years to be successful in increasing the price of a digital currency.
What Is A Coin Burn
Diving right in, a coin burn is the process of removing a certain number of tokens from circulation by sending them to an invalid address, a "black hole" of sorts. This process is written into the project's code and implemented at various increments as outlined in the whitepaper. While Bitcoin doesn't make use of coin burning, many projects on the Ethereum network, particularly ERC-20 tokens, have been known to implement it.
Through the use of a smart contract, also known as a burn function, the network would remove a specified number of tokens from circulation, decreasing the total supply and thereby (hopefully) increasing the demand. Coin burns have been known to lead to an increase in price, as the supply-demand ratio is altered.
An Example Of Coin Burning
A top 10 cryptocurrency project underwent a coin burn last year that is believed to be the biggest layer 1 token burn to date. 88.7 million LUNA, the native coin to the Terra project, were burned in November 2021 following a vote by the community. This was effectively worth $4.5 billion at the time. A few days following the coin burn the LUNA token hit a new record high.
The burn aimed to remove value from Terra’s community pool, but in reality, it simply moved the value from the pool to the individual holders of the cryptocurrency.
Bitcoin Cash and Stellar are two other high profile cryptocurrencies that have made use of the coin burning initiative. Shiba Inu is another cryptocurrency to have undergone a coin burn, although this wasn't the initial intention of the project. The project's developers gifted half of the SHIB supply to Ethereum creator Vitalik Buterin, who went on to donate 10% and burn the remaining 90%.
How Does Coin Burning Work?
Should a project wish to implement a coin burn they will need to create a smart contract. Smart contracts are digital agreements that execute when certain criteria have been met. Say a project wants to implement a coin burn every 200,000 blocks, they will create the burn function to include this instruction.
When this milestone is achieved, the coins will automatically move from the designated wallet to a wallet address that does not have a private key. Without a private key, these coins can never be recovered. The coins will then be sent from the one wallet address to the other and effectively be removed from circulation. The transaction (burn) will be added to the network's blockchain records and be available to view through the blockchain explorer.
The Downside To Coin Burning
Before you invest in a project that undergoes coin burning it is important to note that coin burning does not guarantee an increase in the coin's price. The increase in price will depend on the network, the market climate and the current sentiment. During the Shiba Inu coin burn, while the price rose considerably, it soon returned to a more stable and substantially lower level.
Coin burning can also be used by ill acting developers to deceive the community. Say a project has a total supply of 100 million tokens and allocates 10 million to the platform's developers. They could then burn 40 million tokens, increasing their hold to 60% of the circulating supply on the network.
As with all transactions conducted on the blockchain, all payments are irreversible meaning that once you burn coins they can never be recovered.
What Is Proof Of Burn?
Not to be confused with coin burning, Proof of Burn (PoB) is a consensus mechanism similar to Proof of Work and Proof of Stake. The model utilizes an element of coin burning in its mining practice and is known to use considerably less energy than its PoW counterpart.
The process requires miners to burn tokens in order to participate in the mining process. The more coins burned the more blocks they can create, meaning the more rewards (in the form of transaction fees) they can earn. Miners are still required to use mining hardware. The benefit of this is to provide a less energy-intensive blockchain network that can run optimally through a network of decentralized mining participants.

In market terminology, a bull market is a period of generally rising prices and investor optimism. The term "bull market" comes from the market that rises steadily and consistently like a healthy bull. A bear market is the opposite: It refers to a condition when prices are falling and investors are pessimistic about future market value. Historical market cycles are well defined and provide a good understanding of market trends.
It's all about cycles
The market cycle helps investors to know whether they should invest or hold back their crypto coins. To avoid making wrong market choices, investors should know market cycles so they can decide whether the crypto market is on the rise or not.
The market cycle helps people to know when the market is already booming and ready to take a plunge. This helps traders to decide which crypto coin to buy at its lowest value, hold it until market bull cycle and then sell it to make a very good profit.
The Bull Market:
A Bull market is a long run of increasing prices and investor optimism where buyers outnumber sellers. As the market bull cycle goes on, more investors will see the market as their opportunity to buy low and sell high. The result is a market cycle that is not as steep as it had previously been.
The Bear Market:
A Bear market is the opposite of a Bull market where prices are falling and investors have low expectations for future market values. The market cycles are frequently broken up into bull markets and bear markets. This market cycle happens when market prices fall and investors sell their coins, this causes market prices to drop even more until the trend reverses.
The case of the Dead/flat market
A Dead market is a term used to describe a period of time where there is not much movement in either direction but it is not a market downturn by any means. This market cycle can occur after prolonged market cycles such as bull (rising trend market) and bear (falling trend market).
The market is not a straight line, it goes up and down so even though the market has gone on for a considerable time without any market fluctuation, market volatility will eventually return.
The market can be dead for a long time but it could cause worry within investors so they should know where market cycles stand.
Since market cycles are consistent it is better to be ready for market volatility, this will help you make informed market decisions when market cycles return.
In conclusion: the market cycle is a repeating market trend that describes market fluctuations over time. When market prices increase, it is called a bull market; when prices fall, it's called a bear market. Knowledge of market cycles is an important asset for investors in the crypto market as the knowledge of swings, downturns and upturns can help make better-informed decisions with investing in cryptocurrencies.
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